Month: April 2020

unboxing

The Art of Unboxing: How Important Is Product Packaging?

Businesses strive to differentiate themselves from their competitors, especially in the digital age. The digital sphere is highly visual, so brands try to stand out by creating a vivid branding identity or curating a fun personality on social media, among other techniques. Another trend that has been growing in the last few years is “unboxing.” …

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